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Fashion Business Software



From tracking then stocking the latest fashion trends to anticipating seasonal shopping habits and from offering a fast delivery and returns service to efficiently segmenting your customer base- running your fashion and apparel business can be challenging. But Maginus has the solutions to address these challenges – and more.

Fashion and apparel wholesalers and retailers face a range of challenges:

  • Stocking and managing a wide range of products that respond to changes in both fashion trends and seasonality, ensuring that enough items are carried to meet demand but not so many that they are left over out of season

  • Managing an appropriate range of sizes, colours, styles and personalisation options for each product

  • Dealing with non-seasonal peaks in demand when, for example, a celebrity is photographed wearing a particular garment

  • Offering a smooth and speedy delivery and returns service, bearing in mind that customers often order the same item in multiple sizes with the express intention of returning some items

  • Segmenting customers according to factors like gender, age, location and style, in order to offer targeted promotions and styling suggestions

  • Ensuring an effective mobile sales process that, where appropriate, is linked with social media

Fashion and Apparel Customer Stories

 

Fortnum & Mason

 

Cath Kidston

 

French Connection

 

Ernest Jones

 

Freemans

 

Robinsons

 

Traidcraft

Fashion and apparel customers we've worked with:

Fashion

Fast Fashion is here to Stay

It’s an understatement to say that the fashion industry is ‘competitive’, and if the competition doesn’t kill you, then the customer might. They demand fast order fulfilment, a smooth returns process, choice and competitive prices. Discover how Maginus can help you stay ahead and ensure that your customer experience is comparable with that of the industry giants.

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Talk to us today

 

Simply call us on +44 (0) 161 946 0000 to find out how we can help you stay ahead of the competition.