From national account selling to large and chain customers, to ensuring that products meet customers’ exact technical specifications, and personalising promotions across the catering and hospitality industry to creating a memorable brand - we understand that running your catering equipment business can be challenging. But Maginus has the solutions to address these challenges and more.
Amazon Business is Cooking up a Storm in Catering
The catering industry’s never been tougher, as wholesalers aren’t just battling against their direct competition, the launch of Amazon Business now poses a significant threat to the industry. Find out how Maginus can help you stay ahead of the competition and provide a seamless customer experience.
Catering equipment suppliers face a range of challenges:
Stocking and managing a wide range of often very bulky stock
Offering efficient and next day delivery, even on large items
Segmenting customers across all areas of the catering and hospitality industry, so that each can be targeted with relevant promotions
Integrating channels such as trade counters and show rooms with online and mobile sales
Creating an effective, memorable brand in a crowded marketplace
Ensuring that customers’ technical specifications can be efficiently translated into the most appropriate product for their needs
National account selling to large and chain customers, incorporating clear lines of communication, back to back orders and payment on account
Ensuring effective warehouse layouts for simple product picking and returns management