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Co-op Electrical Shop

Maginus powers multi-channel retail success for Co-op Electrical

Co-op Electrical Shop is owned and operated by the Co-op Group - the world's largest consumer co-operative - and offers a wide range of products representing value for money. The product range has been developed with renowned manufacturers offering quality products.

“By keeping all the Co-op Electrical Shop product content data and business rules in our solution, they have a single system to keep up to date, whatever their suppliers come up with or whatever happens in the marketplace. This saves time and money, lets them stay responsive and gives them a clear edge on competitors.”
Commercial Director, Maginus.

Co-op Electrical Shop

Business needs

In re-developing the www.coopelectricalshop.co.uk web presence, the company was determined to balance any enhancements in efficiency with an improved customer web experience. A key focus for the Co-op Electrical Shop was ensuring that the user interface and the overall customer experience combined to provide customers with a quality retail interaction.

The solution

Sales, CRM, Supply Chain.

Key benefits

  • Improved customer service levels.
  • Increased percentage of business through the website.
  • Single point of control for multi-channel sales and fulfilment activities.

Results

Maginus' powerful multi-channel e-business solution gives Co-op Electrical Shop full control of its core sales and fulfilment processes, and has helped the business to increase sales by 30%.

What next? Further information

View the site in full here www.coopelectricalshop.co.uk

Read the whole Co-op Electrical Shop success story here

To talk to us call +44 161 946 0000